Make Money Online Using Your Blog and Direct Advertising

Wednesday, September 1st, 2010 at 6:12 pm

Is blogging just a hobby or do you make money online with it? If you blog with consistency and are looking for ways to make money online while enjoying your hobby you might want to consider selling your real estate for advertising in an effort to make money online. Begin simple and work your way up.

Starting Simple

You have to know that it will take some courage to utilize direct advertising . In order for others to consider your blog for advertising , they must feel comfortable with you. Establishing a marketing plan for your blog can take care of that.

Having a marketing plan is most defenitely needed if you want to make money your blog. And yes , we are talking about the big “C” here – commitment. Because advertisers want to know that you will still be at it in a year or two and still growing .

To gain a higher visibility and get the ball going on more direct advertising, move beyond your blog. Go and read other blogs that you like. Engage in discussions and add some comments. Participate in blog forums that meet your likes . Others are out there trying to do the same thing as you and both of you can be of help to each other.

Market your content to top article submission sites. Incorporate a link back to your blog so you can drive the traffic you require . And make sure to include applicable keywords so that search engines can pick you up preferably on the first result page. The more you outfit your blog to meet the needs of the audience , the more you will attract advertisers.

Similar to advertising programs (Google AdSense), you have the possibility to choose who and what types of products are advertised on your blog. As well as with backlinks, if you have the incorrect type of advertising on your site, you could damage your brand and lose some readers .

Drumming up Business

Increase the Curiousity in your blog, suggest link exchanges. A number of your readers may take you up on that offer. As long as you are not in direct competition , this will work well as a fair swap . Although , this is only the tip .

You can suggest banner ads to advertisers. Think about how much flash you want and if it will become unpleasant your readers.

Your next move , you can branch out into other ad spaces on your blog page. The price may vary on where on the page the ad is to be posted. The greatest ads will be the ones that blend well with your blog topic . Some offer ad space on the sides leaving the top available for themselves.

It requires more work to sell direct advertising space on your blog than signing up for a program, but you can set your own prices. As your blog grows and you insert more blogs, that advertising space will become more important to you and others.